On-Page SEO The Complete Guide FREE Checklist Included

Columns S and T allow you to note which visual elements need to be added. When adding an image to a page, be sure to include a descriptive file name and image alt-text. If you need to create new meta descriptions, do so in column M of the template. By doing this, you’ll be able to go more in-depth and provide more detailed information about that topic. This also means that you are only optimizing for one keyword per page, meaning you have a greater chance SEO Anomaly to rank for that keyword.

• This chapter covers keyword research and other methods to determine what your audience is seeking.
• Your title is an opportunity to attract clicks in search results.
• When it comes to SEO, you should always consider the user experience.
• External links, or outbound links, connect your website to other sites.

If leads spend more time on your page, Google will rank it higher because it will believe your page is valuable for your keyword. Internal linking is crucial to keeping leads on your page longer. When you link within your content, you guide your audience to another page on your site. A responsive design will help you make your site mobile-friendly. Responsive design ensures that your website adapts to whatever device your audience is using. Whether it’s a mobile phone, tablet, or computer, your audience will get the best experience for their device.

SEO Images

You’ll be given suggestion so with each keyword, you get more and more authority with Google, and the traffic follows. Predict the topical category of your posts before you publish them to build the best possible links. The tool can assess your page in comparison to the best rankings pages on Google. Furthermore, Clarity is designed to be privacy-friendly, ensuring that personal data is not recorded, making it a responsible choice for web analytics.

Use the Appropriate Heading Tags: h1, h2, etc.

On-page SEO is the practice of optimizing elements on web pages for SEO– but it’s more complicated than you might think. It’s important to make your alt text as descriptive as you can without becoming too lengthy. Whilst it will not be visually present on your webpage, audiences will be able to read this via screen readers. For example, the H1 on this page is the article title, “Understanding On-page SEO” is an H2, and this section is an H3. The higher up the title is, the more relevant it is to impacting your search results. On-page SEO is one of the three main SEO branches, which include technical and off-page SEO.

This will make sure that every page has a clear place and is properly linked from relevant sections of your website. Your sitemap serves as a blueprint for search engines, laying out all of the pages that you want to be crawled and indexed. So after running a site crawl, compare the URLs you have mapped out with those listed in your XML sitemap. Follow the checklist provided in this article, starting with SEO page analysis and ending with mobile friendliness. Off-Page SEO refers to actions taken outside of your website to impact your rankings within search engine results pages.

It may seem counterintuitive to include external links throughout your page considering we just covered multiple reasons why internal linking is so important for on-page SEO. Write a compelling meta description that summarizes the page’s content and encourages users to click through from search results. Also, the longer visitors are on your website, the more time Google has to crawl and index your site pages.

Tools for Local SEO

A few days after I published that post, I decided to check out the search engine results pages (SERPs) for that term. The rest of this guide will walk you through how to implement these optimizations step-by-step. But feel free to keep the checklist open so you can follow along. Other off-page methods include social media and public relations.

Before joining Yoast, he worked for a top-tier web design magazine, where he developed a keen understanding of how to create great content. Aside from creating quality content, you must remove or remedy low-quality pages. Take time to find these pages and do something with them occasionally to keep your content in good shape. This is becoming increasingly important as more users turn to voice search for convenience. Here’s a concise checklist to guide you in implementing your on-page SEO strategy.