Best Free SEO Checkers to Analyze Your Website

The tool is a site crawler that can help you find broken links, duplicate content, and more with a quick analysis of your website. When it comes to competitive analysis, Moz Pro may be one of the best just because it offers more links than most of its competitors. There are more than 40 trillion links of data in its system and more than 700 million domains. It’s a more complete solution for link metrics than some of the best SEO software out there. Its reporting options are also generous; you can pull an unlimited number of reports on all plans.

Try out our best free SEO tools to get a second opinion on how to make your website better. The Rank Tracker tool lets you see the keyword performance and the position changes of your website. This comparison chart summarizes pricing details for my top free SEO tools selections to help you find the best one for your budget and business needs.

They can help you with keyword research, SERP analysis, rank tracking, and link tracking. If you want an all-in-one SEO tool within a small budget, then Mangools has you covered. It has five different SEO tools that can help you with keyword research, SERP analysis, rank tracking, and link tracking. Seed Keywords allows website owners, bloggers, and influencers to find the most valuable keywords to increase their search engine rankings.

Qwoted is a free SEO tool that connects journalists with sources. You can create a profile to become an expert in the database, which then allows you to answer journalist call-outs about topics related to your business or industry. Qwoted will also automatically match you with journalists seeking sources that fit your profile—a great way to develop press relationships and backlinks.

of the Best SEO Tools for Auditing & Monitoring Your Website

The plugin requires the base Yoast SEO plugin to work and is sold as a paid add-on for $79 per year. While it’s backed by strong support and documentation, some users may find that other SEO plugins – like Rank Math – offer similar WooCommerce features for free. Adding another plugin to your stack may also feel like a downside if you prefer to keep your site lightweight.

Marketing with HubSpot

In a world ruled by algorithms, SEJ brings timely, relevant information for SEOs, marketers, and entrepreneurs to optimize and grow their businesses — and careers. So, whether you’re a seasoned SEO strategist or just starting, the wealth of free tools available means there’s no excuse not to optimize your site. Find a dedicated SERP tracking tool with the appropriately named SERPROBOT. Conduct competitor analysis with SimilarWeb that shows you a given domain’s traffic, top pages, engagement, marketing channels, and more. Featuring keyword reports, keyword research, crawling dates, and more. Create workbooks using CSV exports with a table of contents and enabled hyperlinks using this simple Excel Sheet Consolidator tool.

I especially like that your analysis comes with tips for improving each SEO element. However, they don’t penalize you for including structured data they don’t use. Check out their rich results page to learn more about the schema types you can implement on your website. SaleHoo shines with its intuitive interface, stellar support, and seamless Shopify integration. Users laud its effective SEO Anomaly product filtering, speeding up the search for lucrative opportunities. Clients commend Criteo’s AI-driven approach, ensuring superior campaign performance and dynamic ad personalization.

• In this guide, I ranked and reviewed the 27 best SEO tools, along with my top 5 choices, so you can pick the best one.
• WooRank offers three different plans and a 14-day free trial.
• We invite you to use these free search engine optimization tools as often as you like, so bookmark this page.
• The term refers to the work of optimizing your website so that search engines can access, crawl and index it.
• The reports analyzes the URL, site architecture, HTTP status code, broken links, details of redirect chains and meta robots, rel-canonical URLs, and other SEO issues.

For use-case-specific SEO needs, you can use Screaming Frog for crawling and audits, and Pitchbox for link-building outreach. Don’t bother trying to pay for any of the paid analytics tool. Google Analytics gives you more than you’ll ever need and it’s completely free. Just for Quick Sprout fans, SEMrush is offering a 7-day free trial, which they don’t normally do.

Updated for 2025 with the latest AI strategies + apps working now. Backlinks are crucial for getting your website to rank well on Google. However, the outreach process is daunting and can feel a lot like cold calling. With BuzzStream, you can easily research the appropriate people, come up with effective email messages, and track who’s accepted each link request. This free SEO tool measures and reports the user experience of your website on mobile and desktop using Google’s Core Web Vitals.

You will receive a full refund if you decide to cancel your subscription within seven days of subscribing. The Premium plan lets you optimize up to five websites, track 250 keywords, crawl up to 10,000 pages and compare each of your sites against three competitors. KWFinder offers a handful of free tools, including an SEO browser extension, a SERP volatility checker and a SERP Simulator. You can also use the KWFinder keyword search tool for up to five free keyword lookups per 24 hours.